The Insurance Sales Playbook

Needs conversations, plain explanations of cover, annual reviews, and a referral habit that grows a book without advertising.

• ✓Needs questions by area, from income to business risk
• ✓How to quantify a protection gap with the client
• ✓A four sentence way to explain any policy
• ✓The five objections you will hear most, and what they mean
• ✓An annual review structure clients value